Make your Apple Watch do a leather loop de loop [Watch Store]

A wristwatch is so much more than a means to tell time these days. That prime real estate on your arm is an opportunity to bump up your style game in spades.

Heeding the call is the customizable and ultra-stylish Double Tour Apple Watch Band by OleksyPrannyk — the reasonably priced alternative to the Hermès band for Apple Watch. Best yet, the Double Tour Band in rich, deep chestnut in currently on sale for $89 in our Watch Store.

The Double Tour wraps twice around the wrist, offering a totally unique take on the average Apple Watch strap. The band is handcrafted from fine, vegetable-tanned Dublin leather sourced from the Horween Leather Company in Chicago, which has been tanning leathers by hand for more than 100 years. Marked by a high oil content, Dublin leather ages beautifully over time. Two pieces of this premium leather get held together with meticulous stitching, which makes the strap pop.

OleksynPrannyk is the combined endeavor of Viktor Oleksyn and Pavlo Prannyk. Originally from Ukraine, they set up shop in Mooresville, South Carolina. The close-knit team includes family and friends who all play an important role in the company’s shared mission of creating stylish, high-quality leather products.

You can customize the Double Tour with a choice of 10 different thread colors: black, blue, green, lime green, orange, pink, red, sky blue, turquoise and white smoky. Choose aluminum, black or stainless steel adapters to best match the fittings of your Apple Watch. The Double Tour Band by OleksynPrannyk also comes in black and natural.

Available in short, regular and long wrist sizes for either the 38 mm or 42 mm Apple Watch.

The Double Tour is a gorgeous, modern, fine-leather strap we love and recommend.

Buy now: Chestnut Double Tour Band by OleksynPrannyk on sale for $89 (regularly priced at $125)

Let us take the guesswork out of making your Apple Watch truly your own. Shop the Cult of Mac Watch Store today. Cult of Mac received review units for this review. Read Cult of Mac’s reviews policy.